How we operate

Regulatory and best-practice compliance isn't a constraint. It's what makes it work.

We have a lawyer on the team. Marketing in the NDIS and allied health space operates under real regulatory requirements — we've built our entire service around them, with in-house legal support so your ads and web copy stay within the rules. Marketing that's ethical, honest, and participant-centred is also more effective.

NDIS Practice Standards

All content we produce for NDIS providers is created within the guidelines set by the NDIS Quality and Safeguards Commission. We don't make claims that could breach participant rights, and we never position marketing as anything other than communication and visibility. Our in-house legal review supports regulatory and best-practice compliance.

AHPRA Advertising Guidelines

For registered health practitioners — psychologists, OTs, speech pathologists — advertising is regulated by AHPRA. We're familiar with the restrictions on testimonials, success claims, and comparative advertising. Every ad and web page we write for registered practitioners is reviewed against these guidelines before publication, with legal support on the team.

Australian Consumer Law

We don't use misleading claims, false urgency, or pressure tactics — not because we're legally required to avoid them, but because they don't work and they're wrong. Every claim we make in your marketing can be substantiated.

Our principles in practice

  • We write ads that inform, not manipulate
  • We never claim NDIS funds marketing services
  • We don't use participant testimonials without proper consent
  • We don't make guaranteed outcome claims
  • We flag regulatory and compliance concerns before publishing anything questionable
  • We stay current with NDIS Commission and AHPRA guidance updates
  • In-house legal review supports our focus on regulatory and best-practice compliance

Note on AHPRA

AHPRA-regulated practitioners face specific restrictions on using patient testimonials in advertising. We'll walk you through what's permitted for your specific registration type on your discovery call — with legal support on the team when you need it.

Questions about regulatory or compliance?

Ask us on your discovery call.

If you've had concerns about what you can and can't say in your marketing, we'll walk you through it. We have a lawyer on the team, so you get clear guidance on regulatory and best-practice compliance — without the jargon.

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